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Dani Rasmussen, co-author of The Essential Pregnancy Organizer: 40 weeks +, was inspired while pregnant with her son to create an organizational tool to manage pregnancy details and new baby preparations. 40 weeks + was born! Not only is it a wealth of information, but it literally organizes your pregnant life, childbirth + baby preparations in ways you never even considered! In retrospect, as you have made your way through pregnancy + utilized 40 weeks +, you will have an amazing documentation of your pregnancy.
What is your fondest memory of pregnancy?
My fondest memory of pregnancy would have to be the photo shoot we did of my big belly. We went to magical gardens in Austin on the waterfront with a talented photographer friend. The sun filtering through the trees painted in an incredible mosaic of greens, and the photos turned out equally magical. We still have some hung around the house and they always make me smile.
How has motherhood inspired you?
When I first decided to create The Essential Pregnancy Organizer, it was just my over-organized side and my design background coming together for what I thought would be a little project. With over 125,000 printed now and more on the way, our child as an inspiration has turned into a full time business. Apart from that, the daily realization that this little creature absorbs everything we say or do is a constant inspiration to be better people in every part of our lives.
What was your favorite part in co-authoring 40 Weeks +?
The creative process of working with a co-author is very rewarding for me. Much of my design business is just me in a vacuum, in a sense, so when I have the opportunity to work with someone else and enjoy the back and forth process of creating and refining something new, it's invigorating and professionally very rewarding.
What will you organize next?!
We're now moving in a direction that I'm excited about but never would have anticipated. We had a breast cancer survivor approach us with her plan for an organizer. She developed most of the content but wanted help with designing, publishing, and distributing the book, and we're delighted to work with her. With the help of some sponsors we'll be making the organizer available for free to women with breast cancer. It feels great to be involved with such an important project, and we're so inspired by this woman we want to make her story and excellent organizing tool available to women who need it most.
The other new development is directly in line with the first two organizers. It's called The Essential Toddler Organizer, and as you might guess it picks up right where the second book left off. As with the first book we had moms write and say "Please write the next book, I want these tools next year". So we have The Essential Pregnancy, Baby, and now Toddler Organizer, which should be out this fall. I don't know if we'll go beyond that, but we have some general family titles in the early development stage. If you have ideas of your own for organizers you'd like to see please send them to dani@essentialorganizers.com.
Thank you Dani for being a part of memory week! (Picture on left of Dani and her son provided by the author.)