Dani Rasmussen + Antoinette Perez are professional women and busy moms. While pregnant, they each searched for an organizational tool to manage pregnancy details and new baby preparations. After coming up empty handed, they teamed up with the goal of creating an objective, user-friendly, and attractive organizer. The combination of their ideas, in addition to interviews with numerous OBs, midwives and other parents-to-be, resulted in The Essential Pregnancy Organizer: 40 weeks +. Also newly released: Birth to 1 year.